A bold visual designed to express the brand’s values and vision with clarity
Client
Strathclyde Student's Union
Sector
Better On
Deliverable(s)
Videography
Year
2025
Location
Better On
Link
Videography
01
The Brief
Our collaboration with Strathclyde Students’ Union centred around capturing the energy and community spirit of Freshers Week. We worked together to produce a vibrant highlight video that showcased the best moments of the week - from campus events and live performances to the everyday buzz of student life. I compiled and edited a wide range of b-roll footage to create an authentic, fast-paced visual narrative that reflected the excitement of new beginnings.
The final video was shared across the Union’s digital platforms, helping to boost engagement and set the tone for an unforgettable start to the academic year.
02
Our Approach
We built a tone of voice that reads as warm and genuinely knowledgeable — reassuring rather than salesy — with compliance designed into the language itself, not bolted on at the end. Confidence and caution stopped being a trade-off.
We built a tone of voice that reads as warm and genuinely knowledgeable — reassuring rather than salesy — with compliance designed into the language itself, not bolted on at the end. Confidence and caution stopped being a trade-off.
We built a tone of voice that reads as warm and genuinely knowledgeable — reassuring rather than salesy — with compliance designed into the language itself, not bolted on at the end. Confidence and caution stopped being a trade-off.
03
The Deliverables
We built a tone of voice that reads as warm and genuinely knowledgeable — reassuring rather than salesy — with compliance designed into the language itself, not bolted on at the end. Confidence and caution stopped being a trade-off.
